Tradewing Becomes APSAE’s First Founding Industry Partner

A milestone partnership supporting the future of association leadership across Asia Pacific.

Tradewing has become the first Founding Industry Partner of the Asia Pacific Society of Association Executives (APSAE), marking the beginning of a partnership dedicated to advancing the association profession across Asia Pacific. The partnership will officially launch at the inaugural APSAE Summit 2026 on 24 to 25 July at Marina Bay Sands in Singapore.

Established to bring together association professionals throughout the region, APSAE provides education, networking, and leadership development to support a stronger association sector. Tradewing is honoured to contribute to APSAE’s mission from the very beginning.

“For decades, North America has had ASAE and Europe has had ESAE. With the launch of APSAE, association professionals now have a dedicated organization to advance the profession and learn from one another,” said Lomesh Shah, CEO of Tradewing. “We’re proud to support APSAE as it begins this important chapter for association professionals.”

“When Tradewing chose to become APSAE’s first Founding Industry Partner before our inaugural Summit, it reflected a shared belief in the future of association leadership across Asia Pacific. APSAE is being built as a long term home for association executives across the region, and having a founding partner that understands belonging, engagement, and growth from the outset brings important momentum to this mission.,” said Prasant Saha, President, APSAE.

Supporting the Next Chapter of Association Leadership

More than event sponsorship, this partnership reflects a shared commitment to helping associations deliver greater value to their members, strengthen professional connections, and prepare for the future of engagement.

Associations across Asia Pacific are navigating many of the same challenges facing member organizations around the world.

Members expect continuous value beyond annual conferences. They want opportunities to learn, connect with peers, participate in meaningful conversations, and remain engaged throughout the year.

Meeting these expectations requires more than great events. It requires the right engagement infrastructure.

Through its partnership with APSAE, Tradewing is helping foster an ecosystem where association leaders can continue learning from one another, share ideas, and explore new approaches to member engagement and build more resilient associations.

Why This Partnership Matters

As APSAE’s inaugural Founding Industry Partner, Tradewing will support engagement initiatives at the Summit while helping foster ongoing connections throughout APSAE’s first year.

Associations create the greatest impact when members remain connected between conferences, learning programs, committee meetings, and networking events.

Technology should make those connections easier, not more fragmented.

Built specifically for associations, Tradewing unifies community, learning, events, conference engagement, and member management in one connected platform. By bringing these experiences together, associations can strengthen member retention, increase participation, and create greater value for sponsors.

Meet the Tradewing Team in Singapore

If you are attending APSAE Summit 2026, we would love to connect.

Whether you’re exploring new approaches to member engagement, modernizing your technology strategy, or simply looking to exchange ideas with fellow association professionals, we look forward to meeting you.

Stop by and introduce yourself. We would love to hear about your association, exchange ideas, and explore new ways to strengthen member engagement beyond the conference experience.

APSAE Summit 2026
24–25 July 2026
Marina Bay Sands, Singapore