Unlock new revenue opportunities with a sponsor engagement platform built for associations.
Tradewing helps associations connect sponsors with members through communities, events, and content — turning sponsorships into continuous engagement experiences.
Traditional association sponsorships are often limited to event booths, logo placements, and one-time exposure, making it difficult to deliver measurable ROI, sustain sponsor engagement, or create meaningful, ongoing value for partners.
Tradewing transforms sponsorship into an ongoing engagement model, where sponsors interact with members across the full lifecycle — before, during, and after events.
Tradewing transforms sponsorship into an ongoing engagement model, where sponsors interact with members before, during, and after events.
By integrating sponsorship into the engagement experience, associations can create sustainable, scalable non-dues revenue.
Place sponsors where members are active.
Increase visibility by integrating sponsors directly into community discussions and engagement spaces.
Enable sponsors to deliver value.
Enable sponsors to deliver value.
Allow sponsors to share insights, content, and expertise that engage members and build credibility.
Connect sponsors across the full event lifecycle.
Enable interaction with attendees before, during, and after conferences.
Match sponsors with the right audience.
Deliver targeted engagement experiences based on member interests and activity.
Measure sponsorship performance.
Track engagement, visibility, and participation to demonstrate clear ROI.
Transform your traditional sponsorship model with a modern engagement platform that drives continuous interaction, measurable ROI, and non-dues revenue. Extend sponsorship beyond events to create new monetization opportunities and build long-term sponsor relationships.
Your guide to Tradewing – everything you need to know about association engagement infrastructure, and how it can transform member engagement.
Sponsor companies in Tradewing are created by the association’s admin. Once the sponsor page is created by the admins, they can designate a Company Account Owner to personalize it to align with the company’s branding and needs.
The basic sponsorship tier assigned when you initially add a sponsor is Community Sponsor Lite. Tiers beyond this include Community Sponsor Plus, Community Sponsor Pro, and Community Sponsor Premium, each offering unique benefits and features. To know more, visit the Sponsorships page on our Knowledge Base.
Yes. Tradewing features flexible structure tools that allow association staff to easily price and manage distinct sponsorship tiers. Administrators can use granular role and permission boundaries to control what types of analytics and leads sponsors have access to based on their tier.
Yes. In their dashboards, sponsors can create and customize how their banners look to association users.
